From my e-book "The Fifteen Secrets to Success in Multi- Level Marketing"
or online at:
What are the ingredients for a successful MLM career?
There are MANY.
We can’t give you an absolute blueprint. But we can give you a QUICKSTART plan that will put you on the right path as quickly as possible.
A quick start equals momentum and that usually equals Success!
This is more of a “super checklist” than a blueprint, but you will find that you still need to tick all these boxes to be on the right track (but not straight away).
Is your opportunity the right one?
First, make sure that you are getting into a great opportunity. Do some research into what makes a good MLM company, but don't spend too long on it. A 20 minute Google search should tell you the following:
What is your WHY?
Only you can know that. People go to a J-O-B every day because they need to make a living. They need to put food on the table, clothes on their backs and their families’ backs, to pay the mortgage or the rent or the school fees, and a hundred and one other things.
Your WHY is you reason to break out of the mould, to leave the pack and to achieve whatever it is that you are looking for. It is the thing that gives you the drive and energy to get going every day and stick with it when the going gets tough.
It may be:
….I could go on and on, but only you know, in your own heart what it is that will drive you to make it happen.
What motivates you to do this?
If it is a NEED make sure that is a need to be a better you, rather than just a basic survival need.
Do you have a need to do better? To step outside your comfort zone? To make sacrifices?
I have heard it said that the difference between entrepreneurs and ordinary people is that entrepreneurs will spend time doing things that most people won’t so that they can end up living like most people can’t! (Not my quote but I wish it was!).
The other one that I like is that: ..”an entrepreneur is someone who will work 100 hours a week for himself, so that he doesn’t have to work 40 hours for someone else..” How true?
They would see that as a need, but for different reasons - not just a need to get by.
Why do you have a “why”?
Is it so that you can make a better living? Or live a better life? Or sack the boss? Or just be the boss?
Is it so that you can set your family up?
Whatever the reason, be sure it is as strong as possible, because it is your “rock” when things occasionally get tough .and they will, believe me! It has to be your "power pack" that you call on to energise you.
Now that you have your reason to be different, you need to be sure in your heart and mind that you have chosen the opportunity that you want to power ahead with.
Is the opportunity relevant to your why? Is the cost of starting something that you can live with?
How soon can you recoup your initial investment? Most good MLM companies, these days will have some sort of quick start incentive designed to get you your initial investment back in the first month or two. Understand that and, if your MLM company doesn’t do it, ask why.
At the end of the day, it really does come down to the money. If it’s just about spiritual fulfilment, you can get that from a book, or a Yoga class, or join a monastery or an Ashram. Be in no doubt, MLM is about improving your life by giving you MONEY, so that you can afford those dreams and make them real.
Are you prepared to chase the dream for the kind of money you are out laying?
Some MLM’s are big ticket. Most are not.
If it is big ticket make sure it is something that will make YOU wealthy and not just the promoters of the business.
Whatever the cost, be prepared to spend it, and make sure you budget for it and put it aside - you are now in a business and need to treat it like one - talk to your upline about that.
The most important characteristic of any network marketing scheme is that it MUST BE DUPLICATABLE.
Your down line will follow what you do, so be sure you are prepared to do likewise and follow your upline, without any qualms. It is a funny thing, but your group will emulate what you do.
It is an unbreakable concept. Don’t doubt it and don’t resist it. It just is.. You will never hear otherwise in any MLM organisation, so don’t fight it.
Be very clear on these, but also be flexible, as your goals can constantly be evolving and developing.
If yes, how many things on the list have you ticked off, or is it just a wish list?
At the end of the day, or at the end of our lives, it’s important to be able to look back and ensure that your life has been lived for the right reasons and that you have stopped along the way to reward yourself for all the right things you did or still have to do, or have discarded for one good reason or another.
If your WHY is strong, are there any obstacles in your way?
You may not know the answers to all these things straight away, but you will soon need to, if you want to succeed in MLM.
Do your homework as you go along
Are you ready to "plant your flag"?
Are you ready to launch? Will it be “full speed ahead and damn the torpedoes?” Or "gee, I don’t know, better go cautiously"?
The answer to all of them should be ABSOLUTELY YES! ...but everyone understands that some of these require a change in your approach, and in MLM you always have the luxury of time, so don't panic - just trust your upline.
Guess What! Here is the good news – you can succeed in MLM even if you haven’t answered all of those questions. The only thing that you need to do is show willingness to follow the system, and do whatever your upline leaders suggest. They have been there and I promise you, they are not making it up.
Notice that I said upline “leaders”. That is because your own sponsor may be as new and uninitiated as you, but I can guarantee there is someone in the immediate upline who understands it and is willing to work for you and with you, as long as you make the commitment to listen and learn and do what they teach.
Why Does Everyone Talk About A Fast Start?
Well, you can make a success of MLM from a slow start; maybe even a huge success, but those guys are often the exception to the rule, the sort of people who would succeed, no matter what - you may even be one of them!
While there are no stereotypes, and anyone can do it, you will have the best chance if you run hard from the get go, tick all the boxes, above and create momentum. Growth in your downline will come from momentum created by enthusiasm, which, in turn, is created by fostering team spirit, so that the new people quickly see that they just need to “rinse and repeat” and follow the leader.
Think of it like a jet airliner taking off - revs up to full power, releases the brakes, full power, full out down the runway, hits the point of no return and lifts off into the air - once it has done all the hard yards of getting to cruising altitude on full thrust, they level off, back off the power and cruise - it's a great analogy, and you should use it, when talking to others.
Go for it!
Jump in and comment, and let's have your thoughts
Next Week: The Fear of Failure -v- The Fear of Success
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